A Short Course in Making Strategy Decisions
by Mark Chussil
This article was originally published as an eight-part series late in 2011 by Vistage. You can view or download an updated PDF here.
The article covers:
- What you want (defining success)
- What they want (“they” = competitors and colleagues)
- Speaking the same language (alignment within your company)
- Generating ideas (strategies begin as ideas)
- “Holy futures, Batman!” (scenarios)
- Deciding how to decide (informal techniques)
- (Still) deciding how to decide (formal techniques)
- The bottom line (you say tomato, I say not-tomato)